Branding and Design

Design alone focuses on aesthetic. From a pure business perspective this rarely adds value. It's a 'fingers crossed' approach, it makes you feel better and it's short term.
A Real Branding approach focuses squarely on profit and - supported by an amazing design agency is the only way that the marketing of your business can truly deliver its best return.

Real Brands are created over years and the better your brand, the more profit you will make. The only approach that creates a strong, profitable business that's best able to survive and lead in the longer term is a Real Branding approach.

How do Robots' do it!

Brand Identity and design is the graphical representation of a product or company's brand positioning. With Black Robot, once we determine the brand strategy, coin the brand name and craft the supporting brand position messaging, we dive into designing brand identity features—starting with the creation of the brand logo.
Brand identity development is not just for new brands. An existing product or service can come alive with a new brand identity, there is nothing better than a renewed energy in a flat and busy marketplace.

Looks may not be everything, but in the world of corporate identity and branding, it can get you noticed big time.

What's Available

• Unique Name Generation
• Logo Development
• Corporate Identity
• PowerPoint templates
• HTML email templates
• Email signoffs/signatures
• Building signage
• Brand Collateral
• Positioning and Tagline Development
• Packaging
• Brand Bible
• Brand Architecture